The Internet has literally redefined the marketing industry. We have gone from employing traditional marketing methods to having to integrate inbound marketing tactics with our overall marketing agendas. And while inbound marketing is proving to be of the utmost value, it is still extremely important that businesses not overlook the value to be gained through …Read More
Marketing is marketing, right? Any sort of promotion is a form of marketing. It might sound simple, but, marketing gets more complicated fairly quickly. And with advances in technology taking place on a such a rapid basis, the ins-and-outs of marketing continue to evolve just as quickly. So, what is the next big thing in …Read More
Digital content is everywhere today; everyone needs to have their own content, but it can become difficult to distinguish yourself from others. If you want to benefit from digital content, you need to be the best… and that can be a tall order. Creating the best digital content is often a matter of focus, discipline, …Read More
Companies and websites all over the world are utilizing web analytics for their marketing efforts. Using analytics is a way to measure how your marketing is working out and how your website is performing.
There are several great tools you can start using to watch the progress of your website traffic. Some tools will show you …Read More
Business branding is incredibly important to the success of any company, even a small business. Are your small business branding efforts firing on all cylinders? Do you understand how important small business branding is?
When we think of branding, our minds often wander to the Titans. We think of Apple, with their modern color code, minimalist …Read More
As the seasons change, so do consumer habits and purchasing. Depending on the industry that your business is in, seasonal purchasing can have a significant impact on your bottom line. Understanding these changes and preparing for them in advance will be key to an effective marketing strategy.
Spring: Big Ticket Items, New Fashion, Home Renovations and Decor
When spring rolls …Read More
Are you looking for more business? Now THERE’S a silly question! Hashtags (metadata tags following a number sign or pound sign which use a word or unspaced phrase to attract the interest of a user) have proven their worth in social media advertising time and again. Millions of prospective clients use social media apps daily, and are a tremendous …Read More
Modern advertisers are all about digital advertising — but that may be a bubble that has already burst. PC (pay-per-click) advertising campaigns such as Google Adwords are generally a marketer’s first step. But these methods of digital advertising are slowly becoming less effective as digital media matures. Digital media and marketing is still in its infancy compared …Read More
It ѕоundѕ lіkе аn аmbіtіоuѕ and out оf thіѕ wоrld idea tо build your website аll by уоurѕеlf. Yes, it dоеѕ ѕееm a bіt оut оf hаnd, but because there іѕ too muсh іnfоrmаtіоn on thе іntеrnеt today, simple website building іѕ nо lоngеr аn impossible tаѕk tо реrfоrm fоr beginners. It іѕ аn undеrtаkіng …Read More